Jana Krekic
Jana Krekic is the founder of YLT Translations and a globally recognized expert in Amazon international expansion and localization. With over a decade of experience helping brands succeed in foreign markets, she’s seen firsthand how many companies fail – not because of poor products, but because they ignore the power of local adaptation.
Jana is passionate about breaking down cultural and linguistic barriers that block sales. She’s worked with 7-figure sellers, global brands, and fast-growing startups – showing them how to enter new marketplaces with confidence, precision, and the right words that convert.
From SEO localization to culturally aware copywriting, Jana’s approach isn’t just about translation – it’s about domination. When you listen to Jana, you don’t just learn how to expand. You learn how to win.
Jana Krekic spoke at amaNordic 2023
At amaNordic 2023, Jana gave a powerhouse presentation on “The Power of Local Adaptation on Amazon.” She explained how brands that ignore cultural nuance and local SEO are setting themselves up to fail — and how the right localization strategy can unlock massive untapped revenue in global markets.
Past keynotes at amaNordic
Jana explains how cultural and SEO localization drives sales across new marketplaces. Ignore this and you risk flopping in every country you try to enter.